dropship wholesale fashion jewelry nyc Physical store planning book

dropship wholesale fashion jewelry nyc

3 thoughts on “dropship wholesale fashion jewelry nyc Physical store planning book”

  1. wholesale inspirational message jewelry no tax id Sample textbooks of physical stores
    The store planning book for various specialty stores

    (1) Store decision -making decision
    The more and more entrepreneurs and individuals have the desire to open stores. The monopoly store is an ideal choice. Because the scale of the specialty store and small investment funds can also show the style of the store. In fact, many retail giants in the world are starting from a small store. However, opening a specialty store is not necessarily successful, and losers are common in real life. Therefore, when deciding to set up a monopoly store, we must understand the difficulties of the monopoly store operation. It is the basis for being a good monopoly store to overcome these difficulties; if it is unable to overcome these difficulties, it is best to abandon the start -up specialty store.
    (1) The competition for specialty stores is fierce. The monopoly store will have a chance to succeed in terms of scale, and can perform the talents of the operator and achieve self -worth. Therefore, there are many companies and individuals that have opened specialty stores. The competition between the specialty stores and other types of stores is very fierce, and it is not easy to seek new opportunities. Therefore, it is likely to run the wall according to your own ideas. This requires the founder's strong psychological tolerance and extraordinary ability to control the market. The development of specialty stores is very flexible. The hottest store may be a specialty store, and the most depressed may also be a specialty store. If you set up a specialty store, you must settle the beliefs of the backwater war. You can only move forward and not back. Fantasy to run it easily,
    will never succeed. If you try to resign from the public office and run a store to enjoy the freedom, you may only fail. (2) Operators need professional knowledge. The characteristic of the specialty store is professional, so operators must have a rich understanding of the goods they operate. This can not only ensure the quality of the goods bought, but also provide customers with high -level and thoughtful services. Looking at some successful specialty stores in the world, the operators are experts. In Paris, the operator of the bookstore is a scholar who reads reading. Most of the bosses of antique shops are antique connoissers. The clothing store manager is a clothing designer. The founder of the philatelic is often philatelists. Some people say: Whether the monopoly store can be done is the funding; whether the specialty store can do well is the professional knowledge of the operator. This has a certain sense.
    (3) The funds should be guaranteed. How much money is required for opening the store? For example, opening a beauty salon in Beijing to invest at least 50,000 yuan; to open a clothing store at least 200,000 yuan. Of course, different regions, different scales, and different commodities levels need to invest different funds. For example: To open a 30 -square -meter tea art hall in Japan, it must prepare a deposit of 4 million yen, 4 million yen in interior decoration, and 2 million yen for the preparation funds for opening a store, totaling 10 million yen.
    If the founder can independently bear the most ideal investment in all funds; if the funds are insufficient, you must consider borrowing. Whether or not, risk, and your own risk strength must be estimated. Some people often make the ideal of opening the store because of insufficient funds, or they have to reduce the scale of the specialty store. When deciding whether to open a specialty store, we must make a specific analysis of the above pros and cons. Do not look forward to it.
    (2) Store type selection
    Is when people decide to open a specialty store, they immediately face the question of what type of stores to open. Although various specialty stores have common characteristics, there are also differences. Sometimes the differences will have an important impact on the development of specialty stores. Therefore, enterprises or individuals should choose according to specific conditions.
    1. The influencing factors of store selection
    The specialty stores have a wide variety of stores and different characteristics. When choosing, the following influencing factors are considered.
    (1) Fund. The number of funds is an important factors for the selection of store types. Enterprises and individuals with strong funds can choose a specialty store with high -end routes. Such as clothing stores, cosmetics stores, electrical appliances, jewelry shops, etc. These stores require luxurious and elegant decoration, high product prices, and of course the profit is larger than
    . If it is only a small business, you can choose a large -scale specialized store, such as food stores, cold drink shops, flower shops, coffee shops, etc. (2) Competition. Competition stems from the market supply and demand status. When choosing a specialty store type, it should avoid entering the areas where competition is extremely intense. Opening a new market is more conducive to survival and development. At present, clothing stores, food stores, and furniture stores are fierce market competition, and cosmetics stores, flower shops, laundry shops, etc. still have great market potential. MSI operation and exclusive style is an ideal choice to avoid excessive competition. There is a glassware shop in Japan, which runs glassware of various types, different sizes, and different uses. The business is prosperous. There is a store that specializes in various bottles of plugs in Shanghai.
    The unique product portfolio has made it the advantage of market competition.
    (3) Professional knowledge. The operation of the monopoly store is different from the general commodity. It requires the shop owner to have a high level of professional knowledge, because customers who buy at the specialty store often need to get scientific purchase suggestions. If there is no corresponding professional knowledge, you should abandon the type of shop. Imagine:
    As a clothing store operator, if the lack of sensitivity to the trend of clothing, the aesthetic is not strong, can he operate this clothing store well? (4) Market potential. With the development of society, people's outlook on consumption changes rapidly. When choosing a store type, you should see that those industries with large market potentials. The development of the clothing industry is high and low, and the market potential is large, but the risks are also great; the food industry is difficult to climax, but everyone has to eat, so the market is stable,
    market potential is large; Imagine market potential.
    2. The process of store selection
    The process of selection of store type is actually the process of analysis of the characteristics of the store and the research on influencing factors. But in actual life, many people ignore these. What they think when deciding to open the store is to open a clothing shop, shoe shop or food shop, etc., and then conduct feasibility studies. This is unknown
    Learned.
    The people who open stores have the desire to open a store, most of them have a certain amount of funds. Under the premise of capital angle guarantee, the selection of store types should start with market survey to see what new changes in consumer demand, you can consider this store type, and then perform your own feasibility analysis. Including: whether you can have sufficient funding support; whether you can buy higher -level imported products; whether you can hire experts who know and use such commodity operations and use; whether you can get ideal profits within the price range that customers can accept. If you get a certain conclusion, you can choose to open a specialty store.
    (3) clothing store
    1. Overview of clothing stores
    , as the name suggests, clothing stores are shops specializing in clothing. It has two forms: one is to bring together various types of fashion, and the brands are diverse; the other is to operate only one brand fashion, most of which are the way to produce and sell together. Fashion is different from ordinary clothing. It has popular and fashionable characteristics. Whether it is style or price, it is higher than ordinary clothing.
    In the past, the main purpose of the clothing was to keep it. The color of the clothing was relatively single and the style changed less. Generally, the clothing store could meet people's needs for wearing.
    Over the years, with the improvement of living water Huai and the strengthening of self -awareness, people are increasingly particular about clothing. The clothing store and clothing manufacturer came into being. At present, famous brand clothing stores have led the city in the city.
    Carrel stores generally require large investment, preferably located in the districts of bustling commercial areas or new trendy products; the brands operated focus on popular trends and high styles; profits may reach 50 % -100 %, or even higher The price is to seek higher prices; during the operation, it should be dealt with over -season and outdated clothing in time, otherwise the goods will be in trouble.
    2. Market opportunity analysis
    In recent years, the development of clothing stores in big cities has also developed rapidly, which has caused overseas brands to set up. Although the clothing styles of these specialty stores are novel, well -known, and their external decorations have their own characteristics, because the price is expensive, there are not many people asking, and the magnificent stores look deserted. Some larger names
    brand clothing stores also also In the fame, we even faced difficulties.
    Despite this, there are still more and more clothing stores, and competition is becoming increasingly fierce. If it does not attract a number of brand -name loyalty, it is difficult to open a single brand of specialty stores. In recent years, people's levels have increased rapidly, but prices have risen high. Young ladies are the main customers of clothing stores. Although they have the desire to pursue fashion, they lack a strong backing. In addition, most of the emerging high department stores gathered
    brand -name fashion. Specialty stores, so it is reasonable to be cold or hot in famous brand fashion stores. There are two ways to go out of the clothing store: one is to create clothing fashion that attracts everyone, with its own clothing as the core to form a unique consumption layer, such as watch juvenile clothing, girl clothing, etc. Multiple brands. Of course, clothing stores can also develop in the direction of popularization.
    (4) Shoe store
    1. Overview of shoe stores
    Shoe stores are stores specializing in shoes. It has a comprehensive shoe store and specialized shoe store. The evolution of human beings has led to the underworld revolution, from barefoot to wearing shoes, from straw shoes to cloth shoes, from cloth shoes to leather shoes, from single styles to endless changes, and a variety of changes and needs, which provides a vast development of the development of shoe stores for the development of shoe stores. space.
    Under the same scale, the investment in the shoe store is not related to the clothing store, and the operating characteristics are similar to the clothing store. In addition, consumers' needs for shoes are ever -changing, and choosing popular styles is very important for shoe stores. Therefore, the following conditions should be operated: the popular information of popular clothing stores; shoe stores should be located in a bustling and lively business district, which is best adjacent to clothing; store design should be elegant and fresh; However, there must be a test shoe chair, full -body mirror or half -body mirror. This is an important sign of measuring the level of the shoe store; regardless of the size of the shoe store, there must be half of the space for storage; outdated shoes and samples should be sold in time.
    2. Market opportunity analysis
    The today consumers pay more and more attention to the consumption of shoes. According to statistical survey data, the growth rate of shoe store consumption is extremely rapid and shows a variety of trends.
    The reason, with the improvement of people's living standards and the circulation of global information, the city has risen a new class -new consumers. Most of them are young people, with a weak awareness of deposit, and pursuing elegance and harmony of their whole body. Shoes are an important part of the whole body. As a lady working in a foreign company said: "It is probably due to the implicit tradition. When people meet, they often unconsciously look at what shoes the other party wears. It will make people despise that the clothing can be random, but the shoes can not be sloppy at all. Therefore, the money I spent on shoes is not less than
    This on the clothing. " Large consumer words.
    The specialty of popular shoe species is greater than selling general practical shoes, but the risks to be undertaken are also large. At the same time, it is required to have a higher level of operation and a more sensitive sense of smell in the market. Generally practical tendency to be ignored. In fact, the price of practical shoes is cheap. Middle -aged and elderly people have a certain preference for it. It is a type of stable sales of
    .
    (5) Food store
    1. Overview of food stores
    It since the birth of the store, there have been various food stores, such as rice shops, meat shops, bakery shops, fruit shops and vegetable shops. Food stores are the oldest specialty stores in history.
    This food stores have less investment than clothing stores, but the gross profit is low. The best place to open food stores is not a commercial area in the center of the city, but a densely populated residential area. What levels of food to operate should be selected according to the overall consumption level of the residents where the residents are located, and the food is extremely hard to open food. From morning to night, it must be dealt with with various customers. Foods have the characteristics of easy rotten, and the warehouses and counters of storing goods often need to be equipped with refrigerated facilities.
    2. Market opportunity analysis
    The biggest feature of food stores is small and many, and the competition is fierce. Although people can't help but eat, they are limited. From the perspective of consumption structure, the proportion of consumption expenditures has declined year by year. Therefore, the profit of obtaining trap in a limited market should be the goal of food stores. At present, from the general point of view, food stores are developing flat, but some foods have greater market potential, such as health foods, frozen foods, children's food, etc.
    (1) health food. With the improvement of living standards and the acceleration of the rhythm of life, people pay more and more attention to physical care. In addition, the new type of disease that occurs with industrial civilization is very harmful to the human body, forcing people to protect themselves. Therefore, health food has a lot of room for development and competition will become increasingly fierce.
    (2) Frozen food. Frozen food is a modern food, which is produced to refrigerated and sent to consumers through food stores. Many families also have refrigerated facilities, which constitutes a complete refrigeration chain. It meets the three requirements of people's convenience, fast, and freshness. Western frozen food chain stores have a rapid development, and there will be a greater development in my country in the future.
    (3) Children's food. Children's food is a popular industry. Some people and children have children, and the more advanced society is, the larger this item. According to the statistics of relevant units, some children's expenditures have currently accounted for 30 % -40 % of the total family expenditure. Among them, children's food accounts for a considerable proportion. In particular, foods related to children's health have more bright prospects. Of course, with the changes in social environment and fashion, it will inevitably bring some updated market opportunities. Enterprises and individuals need to have keen perception in order to discover early.
    (6) Electrical shop
    1. Overview of Electric Stores
    The electrical specialty store is a store specializing in various types of household appliances. It can be a integrated electrical store or a single electrical store. The audio equipment stores and photo equipment stores are all latter.
    The electrical stores have the characteristics of large volume and high unit value. Therefore, electrical stores require large store display products, and capital investment is large. At the same time, many electrical stores have stricter temperature and humidity requirements, and facility investment accounts for a certain amount. Electronic stores are more flexible, and product adaptation will appear in the peak of business. If they are not adapted, they will be bland and even closed down. Those who operate electrical appliances must have rich professional knowledge and provide customers with technical and use guidance. Stores that operate large electrical appliances, it is best to provide delivery and installation services.
    2. Market opportunity analysis
    The production and development of modern home appliances has stimulated new needs of consumers. The extensive application of electronic devices on household appliances has accelerated product updates for
    Teng generation speed, and constantly forming new consumption trends of home appliances. The current domestic electrical appliance market is very large. For large household appliances, it is in a period of renewal in cities, and in a period of development in the village. For new types of household appliances, cities and rural areas are durable and have great potential for future development. According to surveys, advanced countries such as Europe and the United States have an average daily work of more than 50 % or more. At the same time, computers have also become one of the main sources of family life information, and people's dependence on it is getting greater.
    Itdone equipment stores, music enthusiasts have constituted a powerful consumer group, and they are mainly young people. These people are fascinated by their favorite singers, forming star -chasing people. In addition, watch stores, bicycle shops, motorcycles, etc. have different degrees of development potential.
    (7) Jewelry shop
    1. Overview of jewelry store
    Jewelry stores are a high -profit industry, which has a long history. Before the appearance of the store, the merchants of long -distance trafficking focused on operating jewelry of jewelry to serve the nobles of the officials. Later, it gradually evolved into jewelry streets in cities where the place of production and marketing. For example, there are famous jewelry streets in the ancient city of Florence in the ancient city of Italy, and Antwerp in the city of Diamonds also has diamond streets.
    News' success of the jewelry store is the reputation. The operator must ensure the quality of jewelry, so professional knowledge is essential. Many successful jewelry shop owners are jewelry connoisseats. In addition, jewelry has the characteristics of small and high value. On the one hand, it can save the area of ​​the store, but on the other hand, it will cause thieves. In all countries in the world, jewelry shops have been stolen and have occurred repeatedly, so the safety of stores is very important. Although the jewelry shop does not need a large area, it requires good business places. It is best to be located in a more prosperous area in the market, but the rent is quite expensive. For safety reasons, jewelry shops should adopt
    closed sales methods, and the business methods should be conservative and tradition.
    2. Market opportunities analysis
    Mefing life, making people wearing jewelry jewelry. At present, jewelry jewelry has become an important consumption content for ordinary people. Jewelry's small -cost characteristics are loved by investors, which is convenient for collection and can be preserved to a certain extent. Nowadays, people's consumption has developed diverse, and jade, diamonds, rubies, sapphires, emeralds, etc. are quite market. Some consumers show their status, identity, and wealth in jewelry, and merchants can make great money. The store type selection of the specialty store is very large. The key lies in its own strength and market conditions. Whether the selection of store types has an important impact on the success or failure of future operations.
    ;

Leave a Comment