1 thought on “The entrepreneurial project plan of the laundry”

  1. The entrepreneurial project plan of the laundry (6 articles)
    It in modern society that develops at high speed, the frequency of use of the entrepreneurial plan is upward. It is an important tool for enterprises to propagate foreign publicity. But do you know the writing format of the entrepreneurial plan? Below is the entrepreneurial project plan (6 articles) of the laundry store that I have carefully organized. For reference only, let's take a look.

    The entrepreneurial project plan for laundry 1. Project name and introduction:
    1 1. Name clothes see Qingxin laundry
    2 Laundry service agent: collect clothes to be washed on campus, concentrate on the outside laundry store (especially dry cleaner), earn Take intermediate service fee
    3. Service group:
    . The reason and background analysis of topic selection
    Mo -employment of college students has become a severe social problem. The main reason is that the employment concept of students under the current education system is not righteous and the knowledge learned in school is disconnected from reality employment. Therefore, college students should actively participate in social practice and entrepreneurial plan activities.
    The spectacular time during college, and the project of this plan uses the students' spare time and will not delay learning. The investment is very small, mostly physical, and the funds are basically not needed. The risk is very small, which is very feasible.
    . The historical development and status of the laundry industry
    (1) History of the laundry industry
    With the advancement of human civilization, the gradual improvement of living standards, the diversification of clothing, and the laundry industry also experienced experience From scratch, washing technology from single to complex, from rough to fine. In the modern better living standard, people's requirements for laundry are no longer as simple as simply cleaning dirt. What they want is clean, non -toxic, neat, and new effects after washing.
    (2) Student laundry current status and trend analysis:
    1. Student laundry current status
    In the relevant survey conclusions, we found that there are obvious habits such as cleaning clothes and other habits in the domestic student group. Differential, 80%of girls insist on cleaning their clothes every day, while boys only have 40%. Basically, no girls will wash their clothes for more than three days, and 13%of boys will put their clothes for a long time and then clean them.
    The extra -curricular life of college students in our university is relatively busy, often complaining about washing clothes; many college students love to wear brand -name clothing, but they are very cherished. Jeans, it is laborious to wash, and some clothes such as down jackets cannot be washed hands, and can only be used to wash; traditional hand washing methods will damage the skin of the hand; in winter cold and bitter water makes the laundry more difficult.
    . Trend analysis
    Chisators have paid more attention to dressing, more particular about the quality of clothes, and good clothes are becoming more and more cherished. Moreover, college students are pursuing fashion and like to be new, and there are many brand -name clothing in the wardrobe, so they will pay special attention to the cleaning of these clothes. And 40%of girls and 50%of boys think that as long as the price is reasonable and the service is in place, they are still willing to spend money to buy laundry services, saving time and energy, especially if students ’desire to buy laundry services in winter will increase
    . The school lacks a unified and perfect laundry department, which has created the market for agent laundry services for agent laundry. Therefore, the cooperation of a proxy laundry store and off -campus dry cleaning shop will seize the market opportunities. The human, funds, and time are very small, the risks are small, and the profit is large. If the operation is reasonable, you can definitely make a stroke.
    . Price and service positioning
    We believe that laundry should attract the target customers with reasonable prices, high -quality laundry quality, thoughtful and distinctive services.
    (1) Formulating reasonable prices
    The price is one of the important indicators for consumers to choose laundry. Reasonable prices can attract the attention of many consumers. Our group believes that in terms of price, we should formulate reasonable charging standards based on the questionnaire we have made before, and we can also adopt a member system. This can not only bring benefits to consumers, but also attract consumers 'patronage and cultivate consumers' loyalty to our laundry. It is also a free publicity. A reasonable price can ensure a certain passenger traffic for our laundry.
    (2), high -quality service quality
    Our laundry should ensure the quality of laundry. This is a bridge to maintain the relationship between customers and laundry. And can bring many other customers. Therefore, our store has the following characteristics:
    ① The widespread laundry range: dry cleaning, water washing, staining, carpet, shoes, leather clothes, leather bags, car cushion cleaning, weaving, etc.
    ② Customer laundry is convenient: set up our shop to collect clothes and customer pickup points in the lobby hall of a student apartment in the school to save time and physical strength for customers.
    ③ Cleaning of clothing is cheap: The price of laundry is cheap. The price of out -of -school laundry is many
    ④ Laundry cycle is short: Because of the habit of changing clothes often, we dry the clothes.
    ⑤ can meet some special services required by customers: such as the disinfection of clothing, adding special fragrance according to the wishes of consumers
    Is, we will ask customers of our laundry to evaluate the clerks and laundry quality, Constantly improving the shortcomings of our laundry.
    5. Comparison analysis with competitors and the risk assessment of our store
    (1) Comparison analysis of competitors
    (2) The risk assessment of the store
    In the previous point, look at the previous points. There are the following reasons for the small risk of proxy laundry:
    ① Investment is small because it cooperates with off -campus laundry stores, so it is not as much as spending funds to buy equipment.
    ② school people to change more laundry and multiple customers. R n 6. Practical and specific operation steps
    (1) Practical
    The manpower invested is slightly larger, funds can be ignored, time is free time, and will not delay learning and life. Essence The operation is not difficult. Market potential is likely to be greater. Therefore, there is a certain feasibility.
    (2) Specific business steps
    1. Post an advertisement at school: contact telephone number, specific charging standards, operation process. Vigorous publicity.
    . In the lobby of a student apartment in the school, we set up our store to collect clothes and customers to pick up clothes. It is proved by bills.
    3. Week 2, week 4, and week 6 to send the collected clothes to the laundry. Every time I go to retrieve the last clothes. Generally, the dressing time is 2 days.
    . The membership system is adopted to reduce the loss rate of consumer.
    Seven, analysis of prospects
    The number of students in our school, students change laundry every day. If there are 100 to 200 laundry per day, each of the profit except for off -school dry shops is 0.5 ~ 1.5 yuan per piece, the daily profit is between 50 and 300 yuan. If the weather is cloudy or rainy, the profit will increase.
    8. The preliminary preparation of the proxy laundry
    1. The consent of the school's compete
    2. Find a laundry that is willing to cooperate with our side Signing a contract.
    3. Establishing a work team (members are friends in the same bedroom)
    . less entrepreneurial funds
    9. Summary analysis
    There are fewer people who go to dry cleaning; however, in general, the spare time of this plan will not delay learning. The investment is very small, mostly physical, and the funds are basically not needed. The risk is very small. Although the income is not necessarily a lot, it is likely to fail, but we can get a very good exercise opportunity.
    The entrepreneurial project plan of laundry 2 1. Project introduction
    The advantage of choosing to open the laundry is now with the improvement of people's living standards and the transformation of consumption concepts. Come to more market prospects, I chose to open a washing shop on campus because many students do not like to wash clothes, and every time I go to wash clothes The team is waiting for Hou, and it is difficult to clean the thick clothes and down jackets in winter. I think this is a good opportunity to develop prospects.
    : The advantages of the location of the store
    The laundry stores mainly provide students with laundry, so it will be more convenient to open in school. This is convenient for students to take clothes at any time without running too much. Students are more assured of washing clothes.
    three: The storefront of the store
    If I apply for a successful application at school, then the following is the problem of the store's outfit, I think I should find a professional person with a professional vision. Avoid unreasonable decoration in place. But the price does not need to be renovated. The price is reasonable.
    : The choice of equipment
    . I checked the equipment on the Internet. I have checked the device. The device probably requires dry cleaning machines, dryers, washing machines, steam generators, hot tables, and scalding. There are also many agents on the Internet that sell these equipment about 25,600. Training is also free of charge. Coupled with horizontal money should be around 40,000. I checked on the Internet
    : Human Plan
    Inded to recruit a girl to receive customers and cashiers in the store. And I mainly do clothes for customers and strive for fast services for customers.
    : Marketing planning
    1. Open promotion
    free small jewelry, small pendant. Low price makes customers like it here.
    2. Gift points
    M usually gifted 1 free dry cleaning single in the store to wash clothes in the store
    The entrepreneurial project plan for laundry 3 I. Basic overview
    In today's material life and its richness. Today, people where people survive must be provided. With the growing material and cultural needs of people, good services have become key elements in mall competition.
    So a laundry store is developed today, which is based on people -oriented to serve the concept of teachers and students of the whole school.
    . Environmental analysis
    1. Geographical environment: Teachers and students are huge, suitable for laundry.
    2. Competitive environment: The laundry is located around the school's dormitory building. It mainly faces college students in the school, providing dry cleaning and other laundry services. The biggest competition is the washing machine in the dormitory building.
    . Market analysis
    Student consumers: Among college students, men and girls are in the habits of cleaning clothes
    The significant differences in girls. Basically, no girls will clean their clothes for more than three days, and 13%of boys will put their clothes for a long time before cleaning.
    It is understood that the school does not allow students to have their own washing machines in the dormitory. Even if there are public washing machines, 80%of students will think that it is not clean. Save time and energy to buy laundry services, especially if students buy laundry services in winter, they will increase
    . Funding sources
    It expected investment: about 25,000 yuan, scholarships and scholarships in each school year, school aid funds ,
    5. Store address analysis
    Since the new store has just begun, only 25,000 yuan of funds, laundry customers are mainly concentrated
    It at school students. At the same time, the distance is proper. Choose at the door of the first floor of the No. 5 dormitory building of the school. The customer has a wide range of customers, which is conducive to the publicity of the store. Store renting and school negotiation, covering up to two dormitories.
    6. In -store design
    1. In order to highlight the concept of people -oriented, serving the public, the appearance is mainly green, and the choice is more prominent and it is easy to attract consumers' attention. The clear and comfortable atmosphere is left to the customer's clean and hygienic image.
    2. There are:
    (1) The reception platform is set up to handle daily businesses, and the main places for receiving and receiving and receiving clothing and quality inspection clothing.
    (2) drying the rack after washed.
    (3) Place the rack before washed; about 5,000 yuan consumes about 5,000 yuan.
    7. Internal analysis
    1. Enterprise interpretation: highlight the purpose of laundering in our shop, so that consumers are more thoughtful through our store in the process of sending clothes, and their mood is comfortable.
    . The purpose: people -oriented, serving the public, and winning the most widely wider customers with health, professional, efficient and convenient services.
    3. Equipment: Buy a professional equipment with a high degree of automation with a high level of technology
    (1) Washing machine (2) dryer (3) hot platform (4) staining agent (4) 5)
    This cost -consuming funds of about 10,000 yuan
    4. Personnel equipment: one manager and two technical operators
    Orders, make records for customers, accept customer suggestions, do statistical collation and custody of various materials
    The operator: mainly responsible for cleaning the whole process of clothing, and also provide customers with delivery services
    5. Promotional means: One week before opening the store on holidays, a comprehensive publicity in various dormitory buildings, highlighting professional, hygiene, efficient, and convenient, distributed printed leaflets printed with price tables, and preferential papers of services as rewards
    8. Comprehensive assessment
    As the recent number of colleges and universities has risen, when down jackets such as down jackets need to be washed, and traditional dry cleaning shops cannot provide professional and fast water washing, and drying services. Professional laundry is resolved. Not only does it provide water washing, but also dry cleaning services to create a brand image that consumers believe in.
    The laundry as an entity, with strong durability, no inventory backlog and other disputes, cash transactions, low operating costs, simple management models, so the prospects are considerable.
    The entrepreneurial project plan of the laundry 4 1. Project content
    The first phase of development
    1, project name: automatic coin investment washing machine into college
    2, project overview: This is this is An easy management, easy operation, reasonable price, convenient, fast, hygienic, stylish new laundry method solves the trouble of laundry for people. Students 'learning time is better than everything, and many students in colleges and universities cannot meet students' needs. Therefore, single student apartments are the main marketing market. We seize this business opportunity and launch coin -to -be washing machines in various universities dormitory buildings. In addition to solving the convenience of students' lives, we can also bring us economic income and create some performance. It is also the first plan for our entrepreneurial business
    3, team introduction It is a pioneer. Zheng Yilang, Yang Junqing, Zeng Zhaojin, Zheng Zhifeng, and Zhang Liqiang are members of the team. The school is a bridge to society. We stand on the bridge and slowly understand the society and learn the language of society. Faced with the cruelty and opportunities of social reality, the only thing we have to do is to try the time, to distinguish between right and wrong, the more frustrated, the more brave, and perseverance. We have excellent grades and enthusiasm in the school. Therefore, the school selection gives us four of them twice the "National Inspirational Scholarship". Even if the passion is hit by us, we still have the courage to start, even if the lights are annihilated, we have more perseverance in the future, because we are the pioneers.
    . Market analysis
    1. Marketing environment
    The laundry is a time -consuming and energy -consuming work. Due to the precious time of time in Europe and the United States, the pursuit of personalized and interesting lives. People have long been reluctant to waste time for daily laundry, followed by a large number of laundry rooms. At present, Europe, the United States, Japan, and South Korea's streets and alleys, especially students' single apartments, can be seen everywhere. However, it is rare in China. The current automatic washing machines are mostly large IC card -type public washing machines. It occupies large space, high costs, and low economic benefits, so it is not suitable for popularization and IC cards are limited by the flow population. For example, the school's new students come to the old students every year. In addition, the IC card is high, the consumption is large, and the card reader is prone to damage. It is not advisable to collect deposits.
    2. Positioning market environment
    . Our first pioneering market is set at the Blue Sky College student apartment. The market share of this project is 0%in this market, while the market demand rate reaches 78.4%, because there are more than 53,000 students in the school, and the school has only one laundry room (there is a distance from the dormitory). If you can place the automatic coin -to -be washing machine in a student apartment, you can not only bring students a new life of convenience, fast, hygienic, and fashionable, but also bring new self -confidence to students, which will help students grow up healthy in life and study. It will definitely be popular.
    3. Market prediction
    In this project, after one year of operation, the market demand rate and share will gradually increase. The market was transferred to the industrial park during the winter and summer vacations. According to survey, Nanchang City has 11 industrial parks and various high -end hotels, large and medium -sized hospitals, and residential communities.
    . Product introduction
    1, model: Haier XQB50-10bpj
    voltage 220V washing volume within 5kg
    Related introduction:
    In the water inlet, washing until it was dried up and completed all the links to complete all links
    The washing time 25-30 minutes
    coins invested with computers to identify their authenticity
    Installed antibacterials with antibacterials installed Mother's ozone disinfection and sterilization device to prevent cross -infection from combined with artificial disinfection to achieve green, healthy, one yuan to dry the ternary laundry and dry the whole process to complete the whole process
    . Investment, total cost and composition
    Total 20,000 per person Total 100,000
    The purchase costs: 2300 yuan × 20 units = 46,000 yuan
    The rent of the venue: 20 × 5000 yuan (each / year) = 100,000 first payment 5 5 Thousands of
    This water and electricity costs are expected to be 180 yuan per month, a total of 3600 yuan per month, and settlement at the end of the month.
    The transportation costs: package procurement and the entire process of reaching the destination, a total of 2,500 yuan.
    Daily operating costs: cleaning the washing machine, maintenance and other costs of 1800 yuan
    5. Profit
    The school students queuing for laundry are moving, cold lazy laundry is annoying. Our appearance moved them and relieved others. Based on the number of people accommodations in the Blue Sky College, every 800 people are equipped with a machine mode, and 20 people are washed once a day to calculate.
    1. Monthly income 3 yuan / time × 20 times × 30 days × 20 units = 36000 yuan / month
    2. Monthly expenditure water and electricity costs 0.3 yuan / time × 20 × 30 days × 20 units = 3600 Daily management costs of 36000 × 5%= 1800 yuan
    6. Commercial negotiation
    The feasibility analysis of automatic coins entering the campus:
    . n. It can effectively improve the school's people -oriented quality concept and a good social image.
    3. It can effectively solve the problem of laundry difficulties in school students. Students' coins are laundry, self -voluntary, fashionable and convenient
    . It is closer to student dormitories than laundry rooms, more convenient for students
    5. Reliable performance of performance Sexuality and stability are not comparable to the IC card laundry machine. Provide students with long -term secure and stable services
    6. The effect of improving the conditions for improving school comprehensive schools without requiring school investment, maintenance and management
    7 Increase the school's economic source (a year of school rent and water and electricity costs for a total of 136,000 yuan). n. Buy the required automatic coin -to -coin washing machine
    3. Determine the installation site and the number of installations for field installation.
    5. After the installation is installed, the number is numbered and counts.
    6. Fill in the installation and putting a report and daily maintenance receipt registration form.
    7. Collection of money once a week or two weeks. n Promotion: Futures, publicity in the school's major bulletin boards and campus broadcasting, and issue a small manual for washing tricks to students. Promote more scientific washing methods.
    If operation management: Strengthen the team members' proficiency in automatic coin -drop washing machine -related technologies, and training and maintenance of universal problems, and set up corresponding incentive mechanisms.
    9. Risk analysis
    The risk is very low, but we still have to have objective and logical analysis of the risks of predictable.
    The market ---- You need to choose a concentrated place for the crowd, and have a lot of connection with the living habits of consumers
    This risk of theft-to prevent the risk of prying box stealing money.
    Quality risk-the risk of failing to reach the expected effect due to product quality.
    The technical risk ---- In the event of a technical failure and damage, it failed to repair the inconvenience caused by the service in time.
    policy risk ----- Maybe affected by the reform policies of all aspects of the school
    Corresponding countermeasures: ⑴ Must find manufacturers with good product quality;
    R n ⑶ Establish a turnover (1-2 units), and timely supplement the vacancy of use of the use of product maintenance
    The entrepreneurial project plan of the laundry 5 1. Pioneering content
    1, project name: Automatic: Automatic The coin -to -laundry machine enters the life
    2, the main service: automatic coin investment washing machine brings people a new lifestyle of convenience, fast, hygienic, and fashionable.
    . Establishing a company and introduction
    1, company name: Xidailai
    Location: Nanchang City
    Assets: 1 million
    Main service facilities Chain
    2, the company's human resources
    The company's business development has entered the second year, the company's scale expands, and the establishment of a new human resources department to improve the operating quality of the company's employees and enable the company to enter a new stage of development. The company's leadership team construction: build a high -level, high -efficiency leadership team, and organize the company's daily development and operation. Make correct investment decisions and gradually increase the company's assets. Project talent and technical talent construction: Recruit some high -level and high -skilled talents to provide intelligent support and technical guarantee for the company's development. Recruitment requires experience from the candidate's degree, professional title, experience, team cooperation and other experiences
    3. Company operation summary
    investment proportion: divide the company's capital according to daily operations and business expansion 1: 2 ratio, and strive to expand new new ones Development business makes the company's capital effectively use.
    A market share: The company's product sales gradually extended from college dormitories to the dormitory of industrial parks, increasing the convenience of products and the convenience of improving services. Get the market recognition and the recognition of consumers. Discover the new customer protection group to stabilize the new customer base at the same time.
    . Market analysis
    1, market division
    area division: divided into college parks, and industrial park dormitory
    %, The industrial park is 12%
    2, market survey
    The school certification benefits analysis
    Musto -average number of laundry times per week: ≥1 times;
    Left and right;
    each laundry time: about ≥ 39 minutes (related to the size of the water pressure);
    The number of working times (average): ≥10 times/day (except for class time);
    Each washing machine work every week: ≥70 times;
    each washing machine can meet the number of students: ≤50;
    The use of the washing machine: ≥ 5 years (full load operation)
    Number of laundry people: 1/4-1/2 (the total number of students)
    The basic situation of the school
    The number of students at school: about 50,000 people
    3, industry analysis is mainly competitor information
    is mainly to swipe the card washing machine, as well as the cost of coin washing machines of different brands and competition in services.
    4, market forecast:
    The expansion period We can open other university markets with high demand, and then enter the industrial park market
    . Investment and composition
    Inventory funds: 24 10,000
    Fixed assets: 20 machines
    Purchasing costs: 2300 yuan × 40 units = 92000 yuan
    Placement rent: 20 × 3000 yuan / per year, every year = 640 units × 5,000 yuan / per year · Each year = 200,000 Heads Pay 130,000
    Five, profit analysis
    1. Monthly income 3 yuan / time × 30 days × 60 units = 108,000 yuan / month month
    2. Monthly expenditure water and electricity costs 0.3 yuan / time × 20 × 30 days × 60 units = 10800 yuan daily management fee 108,000 yuan × 10%= 10800 yuan
    3. Monthly net profit 86400 yuan r
    6. Risk analysis
    Funding risk: Due to the corresponding increase in the funds required by the market, there is a certain risk in financing.
    Management risk: Management scope and personnel management increase to a certain extent more complicated
    This risk of theft-to prevent the risk of prying box stealing money.
    Quality risk-the risk of failing to reach the expected effect due to product quality.
    The technical risk ---- In the event of a technical failure and damage, it failed to repair the inconvenience caused by the service in time.
    The entrepreneurial project plan of the laundry 6. Basic overview
    It today, where the material life and their richness are now available, there is a service provision where people survive and live. With the growing material and cultural needs of people A good service has become a key element in the competition in the mall. Therefore, this is planned to open a laundry named "Clothing to the Heart", which is based on people -oriented and serving the public.
    . Environmental analysis
    1. Geographical environment: Located on Helan Shanxi Road, the terrain is better, suitable for the development of laundry.
    2. Competitive environment: "Clothing to see the heart" laundry is located around Ningda and various colleges, mainly facing residents of community, college students, and providing dry cleaning and other laundry services.
    . Market analysis
    1. Our store first carried out market research, and got a questionnaire survey. There are obvious differences in clothing and other habits. 80%of girls insist on cleaning their clothes every day, while boys are only 40%. Basically, no girls will clean their clothes for more than three days. Essence
    It is understood that the school does not allow students to have their own washing machines in the dormitory. Even if there are public washing machines, 80%of students will think that it is not clean. The money to buy laundry services will save time and energy, especially if the desire to buy laundry services in winter will increase
    (2) Residential residents: Investigate the scope of the central area of ​​residents in the middle and medium districts. Some residents in some communities have special clothes with special texture, and they need to be dry cleaning services every two weeks.
    . Source of funds
    is expected to invest in about 30,000 yuan. I have scholarships, scholarships, and can be taken out of each school year. The usual costs can be used as turnover funds.
    . The analysis of the store address
    Since the new store has just begun, only 30,000 yuan of activity funds, laundry customers are mainly concentrated in various schools and community residents. At the same time, the distance from the schools is appropriate. Choose at the gate of Xuezhuan District. The alien retail stores are gathered. The customer scope is wide, which is conducive to the publicity of the store. The store rent is about 1,100 yuan per month, about 30 square meters.
    6. Design in the store
    1. In order to highlight our store, people -oriented, and serving the public concepts. Therefore, the appearance is mainly green, and the choice is more prominent and it is easy to attract consumers' attention. Style, create a bright and comfortable atmosphere, and leave customers with a clean and hygienic image of our laundry.
    . The store has: (1) reception table, handle daily business, and do a good job of receiving and receiving clothing and quality inspection clothing (2) drying and cleaning the clothing rack (3) Place the clothing rack before washing before washing the rack before washing ; About 5,000 yuan is consumed.
    Seven, internal analysis
    1. The company name interpretation: "Clothing to see the heart" sounds like "at first sight", highlighting the purpose of laundering in the shop, allowing consumers The shop's more thoughtful service is comfortable.
    . The purpose: people -oriented, serving the public, winning the most widely wider customer with health, professional, efficient, and convenient services
    3. Equipment: Professional professional with high degree of automation with higher technology content设备包含(1)洗衣机(2)烘干机(3)烫台(4)去渍剂(5)皮衣增长剂等约耗资金10000元左右rn   4、 人员配备:店长一名、 Two store managers of technical operators: are mainly responsible for contacting customers in the store, striving for orders, making records for customers, accepting customer suggestions, and doing a good job of statistical collation and custody of various materials: mainly responsible for cleaning the whole process of clothes, and also also Can provide customers with delivery services
    5. Promotional means: One week before opening a holiday on holidays, a comprehensive publicity on the campus of major campuses, highlighting professional, hygiene, efficient, convenient, and distributed printed leaflets with price tables. , Taking the preferential service volume as the reward
    , the comprehensive evaluation
    As the number of people recruited from universities has increased recently, when the down jackets such as down jackets need to be washed When washing, and drying services, if there is a laundry with "seeing the heart" around you, the troubles are resolved. Not only does it provide water washing, but also dry cleaning services to create a brand image that consumers believe in.
    ;

Leave a Comment