1 thought on “Isn't Starbucks expensive at 40 yuan?”

  1. Starbucks positioning crowd, if you think it is expensive, it may not be its target customer group, but ... I also think it is expensive ~!
    expensive!
    It is much higher than China, which is much higher than China, and a cup of better coffee is more than three pieces. It is best to buy Campos to buy a card for 3 Australian dollars, which is less than 15 yuan.
    Starbucks are not coffee, but forced, but drinks.
    The people who can drink coffee do not drink Starbucks, so they closed the Starbucks in Australia.
    has to admit that a person's income determines your level of life and taste. Although Starbucks is not high -end, 451 cups of coffee can not bear the ordinary working class.
    In slightly observed, there are so many types of people who go to Starbucks.
    1. Curious to try something new.
    The people who are curious about coffee or cafes are willing to "overdraft" and see what is the difference between the coffee coffee in the cafe. In fact, I feel that the taste is not much worse, mainly because the environment has added coffee. A better cafe will work hard on the creation of the environment or atmosphere, because most people who come to the cafe are not so much to drink coffee, to pursue a quiet and comfortable artistic conception. Coffee is just props.
    2. Couples in love.
    The warm scene of the cafe appearing in the film and television drama provides enough room for imagination for couples. They believe that in a similar environment, they can feel the same feelings in the movie and promote the development of emotion. And men and women in love don't care much about how much money is spent, they care more about the results. Therefore, to a certain extent, it has achieved cafes like Starbucks.
    3. The white -collar workers with income,
    The white -collar workers tend to be in Western -style comfortable life. Find a secluded place in his spare time, call a cup of Kabcho or Mocha, with a magazine, and stay alone for several hours. Being able to forget the fast pace outside the window, enjoy the comfort brought by the slow pace, is worth it for them.
    4. Talk about business and business.
    The people in fact are not coffee. They are more concerned about whether the business on hand can be talked about, and coffee just create a good start for both parties. Because there is a commercial demand, it doesn't matter what the "entertainment fee" is.
    5. Real coffee enthusiasts.
    It since the coffee enters China, people have more options outside tea. Add some square sugar to neutralize the bitterness of coffee, enjoy the pleasure brought by the taste buds in the sweet stimulus, don't have a taste. In addition, coffee has the effect of refreshing, and it becomes addicted after drinking, and over time it becomes coffee lovers.
    In fact, cafes like Starbucks are not all 40, 50 cups of coffee, and 20,30 latte, mocha, original or strong fragrance. However, some people did not hesitate to choose some more expensive land coffee in order to set off their own "force" and "people", and then moaning to say that coffee is so expensive, but it is actually looking for the land.
    If you are running for a livelihood every day, you open your eyes every day with tea rice oil and salt vinegar tea. Presumably you will not like the cafe. The atmosphere of the cafe has a certain basis for life, and you can calm down to enjoy the people of life. This is the same as those in the restaurant in the world. People who know the price of vegetables and how much meat prices will not often get off the restaurant for no reason.
    Therefore, it is not coffee, but it is actually human heart.
    We when we face a product, some people say it is expensive, and some people don't care. In fact, it is determined by our economic income:
    . For example, I think 10 yuan a cup of cup is now. Milk tea is expensive, so Starbucks, which is forty yuan a cup, must be expensive for me. Isn't it a cup of coffee? Is it necessary to sell so expensive?
    , but for those big stars and rich people, the forty yuan and one cup of Starbucks is simply not worth mentioning. The rich people have tens of thousands of yuan a meal, and they do n’t even blink their eyes. How can they care about forty yuan a cup of coffee?
    The Starbucks of forty yuan per cup may be almost the same as we buy a bottle of 1 yuan for mineral water.
    , there are also a lot of petty -funded white -collar workers who shouting expensive and spending again. Why? Because Starbucks is a symbol of petty bourgeoisie, it can satisfy their great vanity, so many people may be unhappy, but what I say is truth: When a person's ability is not worthy of dreams, it is best to slow down slowly. Don't force yourself to integrate into a circle that is not suitable for you, don't support the facade, swollen your face and fill the fat.
    For our married middle -aged women, Starbucks, which is forty yuan, is better to buy a pound of meat.

    expensive! Usually a fixed environment in the office or home, you can brew your favorite coffee by yourself, and there are many cheap coffee for more than ten yuan to buy. Only when people are traveling, they are very tired. When they want to rest, they will choose Starbucks. Because the environment is good, air -conditioning is sufficient, people will have a sense of comfort. I will buy cups of coffee, buy a piece of cake for a while.
    D. You can choose not to buy it!
    The product price is three, six -nine, etc., which actually corresponds to different people. The price of commodities is determined by the consumer group! They are all called bags, which are very different in the price; they are shoes, and the price is very different. As long as you go to a place with commodity transactions, you will see the products of different prices, and you will face the choice. If the annual salary is one million, it is small to drink a Cup Causka coffee with a cup of forty yuan; people with an annual salary of tens of thousands may choose to drink mineral water; people with a year salary of thousands of salary may choose to bear thirst and not drink. In short, things are there, and the decision to buy or not lies in ourselves!

    For small cities, expensive. For big cities, it is okay. I am in a small city, and I will have a chance to drink in a big city! I can't go to a big city once a year!

    is expensive, the cost is only a few dollars, and the rest are brand value.
    It is personal preferences. It is not coffee for more than forty dollars, but inner satisfaction, or just want to find a place to sit. From this perspective, there are no problems in forty more than forty.
    The price is high or the bottom, in fact, it depends on the consumer's consumption habits and consumption power. A person with a high income and no consumption coffee habit. A cup of coffee that is 40 yuan may be expensive, because in his/her consumption values, 40 yuan can buy 20 Yibao/10 bottles of yogurt/n Fast -consumer goods drinks, you can even eat a good dinner. Since you do n’t have the habit and behavior of consumer Starbucks, how much is it, in fact, it has nothing to do with you, it is not in your life needs. It's like you buy sneakers. Nike costs thousands of, but only hundreds of strengths, and the value is divided into consumer groups.
    . For consumption, there are consumption habits in this regard, and people who need this aspect will not feel that 40 yuan a cup of Starbucks is expensive, because they may not consume, more expensive coffee. In this way, Starbucks is cheap and can afford it. For example, many people now buy luxury goods and bags. Why are bad streets Coach, because there are more expensive Hermes and Chanel. This is just a metaphor.
    In more accurately, social consumption behaviors are driven according to their own income, and life needs and desires are driven. People with low income will be frugal. People with high income will require brands and quality. People will satisfy food and clothing first, and then realize their desires.
    , although this is the case, the prices sometimes have false heights, so the cost of going out. In a cup of Starbucks, there are many factors such as consumption, brand value, and crowd effects. Just go to consume it.
    Dhomato! It is also the price for RMB abroad. It is not expensive to buy RMB to buy it in China. Is it expensive? Essence Anyway, I do n’t like to drink coffee, and I do n’t think Starbucks has a high level. Choose my own life.
    Since I answered it, I would talk more about it. When I was young, I could see the "business people" who were holding a laptop with their headphones in Starbucks when I was a child. It seems to be shrouded in a high -end atmosphere? There is also a faint arrogance in the barista inside? Intersection At that time, I was a little envious, and even said that when I wanted to grow up, I also took a computer, sitting quietly in the afternoon, showing a petty fundamental atmosphere.
    Now people are in Spain and are full of Starbucks on the street. not tall. Even for foreigners, the taste is not prominent and the price is not low. I can see the Chinese sitting one afternoon. Personally, Starbucks is not particularly quiet. There is really an urgent job to find a seat to deal with it. It is okay to find a place to chat. You said that sitting in the afternoon showing a petty bourgeoisie, this. Essence Essence Starbucks KFC McDonald's Burger King is the same in my eyes, just a seat. Those who are studying inside, I really recommend going to the library. It is quiet and the atmosphere is strong. This is the place where I really learn. I like it. Hahaha

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